It’s here and it’s ready to make your days brighter and shinier! Introducing the NEW Colgate Optic White Plus Shine – the toothpaste that helps make your teeth 1 shade whiter and shinier after 1 week*. Are you ready to shine? Try it now! *Based on 1 week, 3x a day use of product. For extrinsic stains. | Colgate
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Unlike most other whitening toothpastes*, Colgate Optic White's formula gently diffuses below the surface of teeth—brightening your smile from the inside out. ✨ *without hydrogen peroxide | Colgate
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