Color theory encompasses a multitude of definitions, concepts and design applications - enough to fill several encyclopedias. However, there are three basic categories of color theory that are …

If you say that black is not a color, this article will make you right! If you say white is not a color, you'll also find out why it is (and isn't) a color. Take the Global Color Survey. When you're …

Why Color Matters Substantial research shows why color matters and how color plays a pivotal role in all our visual experiences. Click here.

Unfortunately, color is only beginning to gain recognition as a critical component in "usability." The following information presents a few of the many ways color can succeed or fail.

The source of these meanings can be quite conspicuous, such as those found in nature — red is the color of blazing fire and blood, blue the color of cooling waters and the sky.