Starting in early 2026, a new program called Points Choice will let travelers earn nights on any of Royal Caribbean Group’s ...

With today’s shoppers expecting relevance, recognition and immediacy as a minimum standard, loyalty programs are undergoing a ...

Airbnb is finally taking a big, expensive swing into the experiences category with its launch of "Icons." The non-traditional accommodations come with a non-traditional business model – they’ll be ...

PORTLAND, Ore.--(BUSINESS WIRE)--SheerID, the global leader in identity verification for commerce, today announced the publication of its 2024 Consumer Loyalty Report. Retailers are leaning into ...

Results of a survey commissioned by Engage People, a loyalty network that enables program members to pay with points directly at checkout, found that 90% of consumers are open to switching brands.

It's no secret that loyalty programs have become increasingly popular. According to a survey by Lending Tree, about 80% of American consumers are members of at least one loyalty program. A loyalty ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Two of the ways we're seeing companies prepare for a potential spending slowdown include ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

The cost of acquiring new customers is 5-7X higher than retaining one, particularly in a tight economy. That is why Superlogic is announcing an exclusive opportunity for all American Express merchants ...

Chef and TV personality Guy Fieri and Grammy-winning musician Sammy Hagar are sending tequila fans to flavortown with a new non-fungible token (NFT) loyalty program for their premium spirits brand ...