As brands look to promote themselves through video games like Roblox and Fortnite, it is unclear how successful these ...

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...

Mattel is launching “Monster High” inspired video games in Roblox and Fortnite as part of the toy company’s larger effort to bolster its in-house game development business and move beyond licensed ...

Company notes that in the face of this competition, Epic is putting greater focus on its game's creator economy ...

Creators building experiences in Fortnite are getting a new way to earn revenue. Epic says developers will soon have the ability to make and sell in-game items in Fortnite, and earn a cut of the ...