While QR codes can be embedded almost anywhere to act as a connector between the physical world and the web, augmented reality codes are a lot like QR Codes on steroids. Augmented reality (AR) is a ...

Augmented reality integration startup Skidattl says it’s looking to bridge the gap between the digital and physical worlds with today’s launch of its easily accessible augmented reality technology, ...

Augmented reality is the new QR code Last year, QR codes were the go-to technology that marketers used to connect with tech-savvy consumers. While the medium is still a big force in mobile, augmented ...

Dozens of metro students gathered at the Lauridsen Skate Park in downtown Des Moines Wednesday morning to unveil their works of art. The students collaborated on what they say is the city's first ...

NEW YORK and LAS VEGAS, Jan. 4, 2023 /PRNewswire/ -- Stagwell (STGW) (NASDAQ: STGW), the challenger network built to transform marketing, today announced a Specialty Media business unit to create net ...

In late August, Detroit's 20-story whale mural on Broderick Tower was once again obscured; this time by a giant QR code that, when scanned, offers an augmented reality (AR) experience for audiences at ...

The United States Postal Service is introducing a holiday-themed mobile marketing campaign that leverages augmented reality and special promotions via its mobile application. Consumers that download ...

A new community-curated exhibition is telling stories of Tucson’s rich, diverse cultural history through augmented reality. Tucsonans can find the exhibition’s QR codes in various spots across Tucson.

There are an incredible number of ways to make your print interactive. Whether you’re looking to engage with your consumers, or just make it easier for them to engage with you, you can get creative to ...